c-k in the news
Old Ads That Won’t Die or Fade Away
By Kristin Fletcher, April 13th, 2010
MADISON AVENUE is coming up with a digital variation on an Irving Berlin standard: The campaign has ended, but the advertising lingers on. Thanks to Internet staples like YouTube, Facebook and the special Web sites known as microsites, consumers can still see ads after the completion of the campaigns of which they were part — not unlike satellites that remain in space, visible to the eye, long after they have stopped being tracked.
Super Bowl’s Guy Moron Has Had Enough to Drink
By Kristin Fletcher, February 5th, 2010
Like we don’t have enough problems. There’s the deficit problem. The healthcare problem. The energy problem. The global warming problem. Now I fear we have a joke problem. At least when it comes to advertising. And that has me nervously anticipating what we’re all going to see during the Super Bowl.
Agency A-List: Shops Next in Line for Ad Age’s Agency A-List
By Kristin Fletcher, January 25th, 2010
10 on Their Way to the Top of Our Rankings
TransUnion Enters a State of Financial ‘Zendough’
By Kristin Fletcher, January 7th, 2010
TransUnion, the nation’s third largest consumer credit report agency, this week launched a campaign touting a new online financial management tool.
Pyrex “Cooking Solved”
By Kristin Fletcher, November 17th, 2009
There are big problems you can’t solve (and don’t even want to think about), and there are small problems that can be solved. In this tough year, people feel a certain pleasure in focusing on the latter.
For Porsche’s First Sedan, a Focus on Its Origins
By Kristin Fletcher, October 15th, 2009
HOW interested are consumers these days in buying gold-plated shares of A.I.G. stock dusted with caviar? Diamond-encrusted yachts once owned by a Ponzi schemer? Scrabble sets with platinum boards?
Edward Jones Take Personal Approach In Ads
By Kristin Fletcher, October 10th, 2009
Financial services firm Edward Jones looks to emphasize the personal touch it has been bringing to investing to its customers for nearly 90 years in a new, $30 million multimedia advertising campaign.
Kristin Fletcher
VP, Director of Agency Communications
Fax: 312.233.8071
Mobile: 773.294.0161
Becky Johns
Account Executive,
Agency Communications
Fax: 312.233.8571
Mobile: 989.859.7675
For other inquiries, please call 312-616-9600 to be directed to the appropriate department.
